USA Network Gives Away Marketing Budget

Rather than spend $1 million on advertising, USA Networks has decided to simply give it away. However, the cable network couldn’t do it without a bit of marketing thrown in. USA Network will hand out one million one dollar bills in New York and Los Angeles nightclubs with a sticker on the face of the bill promoting its January 26 premiere of is “Traffic: The Miniseries.” The promotion was cooked up and will be implemented by GoGORILLA Media, a guerilla marketing firm which is doing some of the coolest marketing you’ve ever seen.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

8 simple evening habits of people who always seem to get ahead in life

8 simple evening habits of people who always seem to get ahead in life

Hack Spirit

4 zodiac signs who seem aloof at first but turn out to be incredibly kind

4 zodiac signs who seem aloof at first but turn out to be incredibly kind

Parent From Heart

Feel like you’re underachieving in life? It might be time to say goodbye to these 8 subtle habits

Feel like you’re underachieving in life? It might be time to say goodbye to these 8 subtle habits

Small Business Bonfire

7 lifestyle changes that trick your body into aging in reverse, according to psychology

7 lifestyle changes that trick your body into aging in reverse, according to psychology

Global English Editing

I felt lonely and unfulfilled when I first retired. Embracing these 8 habits gave me a fresh sense of purpose.

I felt lonely and unfulfilled when I first retired. Embracing these 8 habits gave me a fresh sense of purpose.

Global English Editing

7 behaviors of parents who raise children that end up resenting them

7 behaviors of parents who raise children that end up resenting them

Global English Editing