Poloroid, or someone spoofing Polaroid, has launched a viral microsite called Polaroid Love Letter which allows users to create customized electronic email cards that include racy S & M related snapshots. Strangley, after entering only a few characters of your message, you are challenged with a pop up saying, “Enough Now!” There are the usual links to Polaroid products, Wallpaper and even a “Lover’s Toolkit” which provides links to buy champagne, flowers, lingerie and Polaroid products. It’s obviously targeting the cheeky British sense of humor.
