Tutorial Explains How to Create A Viral Campaign

  • 1 min read
lepos.jpg

Street art site Wooster Collective is running a weird How To series, a part of which is called Lepos’ How To Plan A Viral Marketing Campaign. The section contains a truer than fiction, step by step guide on how to create a viral campaign from using borrowed ideas, other’s artwork, cheap labor and street youth. The tutorial then points to the “real” Where’s Lepos viral site. Funny stuff.

Picture of Steve Hall

Steve Hall

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