Toronto Tests Trash Can Advertising

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A year and a half ago, we reported Bridgeport Connecticut had introduced ad sponsored trash cans throughout its city. Now, Toronto is stepping into the trash ad business with a three month test several 7 X 5 X 2 foot combination garbage/recycling bins. More than 3,000, half of which will carry ads, will be placed city-wide if survey is found to deem them acceptable

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Steve Hall

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