So perhaps you’ve all heard Google overtook Apple as the most valuable brand according to BrandZ. Many believe that happened because Google is more willing for try and fail with products that might not quite be ready for market whereas Apple tends to wait for perfection.
So why did Google overtake Apple?
1. Google is perceived as more exciting
2. Google new products have more variety
3. Google is a team. Apple is (was) Steve Jobs
4. Google embraces the crowd, Apple shuns it
5. Apple set a high bar for itself.
Check out the infographic for more
