Oh to be a creative working on a game account. It’s like the perfect storm of childhood dreams and adult access to big boy toys. In this case, the creatives are from twofifteenmccann and the game is Forza Motorsports 5 for Xbox One.
The creative team bolted a camera onto the engine block of a McLaren 12 supercar and turned that camera on 680 printed aluminum panels while the car drove at 120 miles per hour turning the whole thing into the coolest flipbook ever.
