They Call Him Dr. Love. And Guess What He’s Drinking!

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In the event you thought you could go one day in ad land without a cheap pun, we’re gonna help stop that ludicrous idea right now. Because you know you’re gonna scroll down and watch Gene Simmons — aka Dr. Love — try his hand at being Dr. Pepper’s new spokeslackey.

Drink it Smooth” (with a KISS of cherry!) starts out slightly less watchable than “Drink it Slow” featuring Dr. J. But it manages to save itself when the over-the-hill rock star gets schooled by his son, a perfect specimen of apathetic offspring in the bloom of youth.

That’s right, in this ad and this ad only you get two Simmons for the price of one! Plus, we never get bored watching people get told off by their kids. It’s the American way.

Work by Deutsch/LA.


Picture of Steve Hall

Steve Hall

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