The Word ‘LOL’ Occupies 27 Percent of Facebook Server Capacity

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For years, marketers have used statistics to prop up questionable endeavors and agencies have done the same to pimp their lame ass, wicked cool ideas to clients. The beauty of statistics is that you can manipulate the numbers any way you see fit to support whatever it is you are trying to sell.

So it is without surprise that wunderkind of the moment, social media, is a treasure trove of less than reliable stats. UK site, The Poke has taken it upon themselves to have a little fun with all the bullshit statistics currently being slung about regarding social media.

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Steve Hall

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