The Golden Ducks to Honor Oddity in Advertising

2008-Ducklympics.jpg

Oh it’s about time. Well, apparently it was three years ago when The Golden Ducks were launched. The Golden Ducks honor the weird, the strange, the head scratchers in advertising. The ads that make you go, “Huh?”

This year, the event has been expanded to included more categories such as the Decoy, The Duckling, The Quack and others. Here’s the full list of awards which will be bestowed upon the creators of such ads that are, well, less than good.

Decoy: Entries with the least evidence of a real advertising/graphic campaign
Déjà -vu: Entries that have a striking resemblance – a ‘definitely seen that before!’
Duckling: Most obvious attempt to appeal to the pubescent!
Einstein: Above average intelligence required to figure out what the entry is about!
Fromage: Cheese, cheesy, fromage!
Lost in Translation: Evidence that there were budget cuts on the translations
Nudist: Most obvious attempt to use nudity for lack of anything else
Shocked: Truly shocking!
Quack: Most creative use of an animal cousin.
What a load of Quack! (WLQ): That website, frankly… what a load of Quack!
We Quack It! (WQI): We get it!
What the Duck?: Most obscure message!
Grand Duck: for all round quackness and superior duckology!

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Real confidence rarely needs to announce itself: it shows up as stillness under pressure, a level voice when everyone else in the room is raising theirs, a willingness to let silence sit for a few extra seconds, and no need to perform for an audience that was never really watching

Real confidence rarely needs to announce itself: it shows up as stillness under pressure, a level voice when everyone else in the room is raising theirs, a willingness to let silence sit for a few extra seconds, and no need to perform for an audience that was never really watching

Global English Editing

A survey of 2,000 women over 45 commissioned by the herbal remedy brand A. Vogel found that more than two-thirds felt completely ignored by men the moment they walked into a crowded room, and 46 percent said no one around them seemed to understand what that shift actually felt like

A survey of 2,000 women over 45 commissioned by the herbal remedy brand A. Vogel found that more than two-thirds felt completely ignored by men the moment they walked into a crowded room, and 46 percent said no one around them seemed to understand what that shift actually felt like

Global English Editing

Received Pronunciation, the accent linguists still nickname the Queen’s English, took shape inside a handful of England’s most expensive private schools, and it remains such a reliable marker of that background that a stranger can often place someone’s education within a single sentence.

Received Pronunciation, the accent linguists still nickname the Queen’s English, took shape inside a handful of England’s most expensive private schools, and it remains such a reliable marker of that background that a stranger can often place someone’s education within a single sentence.

Global English Editing

9 truths about people that regular volunteers learn fast

9 truths about people that regular volunteers learn fast

Hack Spirit

7 habits of people who remember everyone’s name and use it well

7 habits of people who remember everyone’s name and use it well

Hack Spirit

What a glass of wine at 8pm actually does for a writer — and what it doesn’t

What a glass of wine at 8pm actually does for a writer — and what it doesn’t

Global English Editing