The Camel Cadaver

  • 1 min read

In a previous post, I referred to an anti-smoking campaign that was done as a partnership between Crispin Porter & Bogusky (creators of the Truth campaign) and PETA (People for the Ethical Treatment of Animals). As part of the campaign, stickers were handed out spoofing cigarette packaging to schoolchildren as young as 6 years old.

Tony from TonyPierce fame pointed out that the possible genisis for one of these stickers, Camel Cigarettes, came from the Wacky Packages originally created by Topps Chewing Gum Company. Starting in 1967 they produced “Die Cuts” which were perforated with glue on the back. Then in 1969 Topps produced “Wacky Ads” which were a little larger but still had to be punched from the card and the glue moistened. In 1973 Topps switched to a sticker back and thats when things went crazy or “wacky” and became an obsession to many kids.

So, there you go. There really are no more original ideas in advertising 🙂

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Uncategorized

Lazy people who become highly disciplined often practice these 10 simple habits
Uncategorized

People who light up every room they walk into usually display these 8 subtle behaviors
Uncategorized

10 little things to start doing now to get ahead of everyone else in 5 years
Uncategorized

People who are naturally quiet but highly observant usually display these 8 subtle behaviors
Uncategorized

If a man feels proud to have you in his life, he’ll usually display these 9 behaviors
Strange

Dad Uses Hot Daughter to Sell Car on eBay

Load more

TRENDING AROUND THE WEB

I thought retirement would mean freedom, but at 66 I’ve discovered it actually means waking up every day knowing that nobody’s schedule depends on you anymore — and that the invisibility of not being needed is its own particular kind of grief

I thought retirement would mean freedom, but at 66 I’ve discovered it actually means waking up every day knowing that nobody’s schedule depends on you anymore — and that the invisibility of not being needed is its own particular kind of grief

Global English Editing
Research suggests that the most intellectually confident people in most rooms are often the quietest — not because they have nothing to say but because they learned early that speaking without thinking is a currency that devalues itself every time it’s spent

Research suggests that the most intellectually confident people in most rooms are often the quietest — not because they have nothing to say but because they learned early that speaking without thinking is a currency that devalues itself every time it’s spent

Global English Editing
Psychology says the people most likely to end up alone in old age aren’t the difficult ones — they’re the ones who were so easy to take for granted that nobody noticed they were slipping away until the slipping was already done

Psychology says the people most likely to end up alone in old age aren’t the difficult ones — they’re the ones who were so easy to take for granted that nobody noticed they were slipping away until the slipping was already done

Global English Editing
Psychology says the kindest people are sometimes the loneliest not despite their kindness but because of it — because kindness extended to everyone equally is kindness that belongs to no one specifically, and intimacy has always required specificity

Psychology says the kindest people are sometimes the loneliest not despite their kindness but because of it — because kindness extended to everyone equally is kindness that belongs to no one specifically, and intimacy has always required specificity

Global English Editing
Psychology says people who don’t feel the need to dye their grey hair aren’t letting themselves go — they reached a specific kind of self-acceptance that most people spend decades performing without ever actually arriving at

Psychology says people who don’t feel the need to dye their grey hair aren’t letting themselves go — they reached a specific kind of self-acceptance that most people spend decades performing without ever actually arriving at

Global English Editing
I read every self-help book on happiness ever published and followed every piece of advice for three years straight — and the reason I was still unhappy had nothing to do with gratitude journals or morning routines, it was that I’d been treating a wound with wallpaper

I read every self-help book on happiness ever published and followed every piece of advice for three years straight — and the reason I was still unhappy had nothing to do with gratitude journals or morning routines, it was that I’d been treating a wound with wallpaper

Global English Editing
Load more