The Brits Are Having Fun With the ‘Dog Breath’ Ad

There is an ad running in the U.K. for Wrigley’s chewing gum that shows a dog climbing out of a man’s mouth supposedly to illustrate the Wrigley’s gum gets rid of dog breath.

Apparently, the Brits don’t like this sort of humor since the Independent Television Group, an industry watchdog goup (no pun intended) received 570 (update…now over 700 and the ad has been pulled) complaints about the spot. That’s the highest number of complaints the group has received since 1998 when an ad depicting some sort dead hamster prompted 544 complaints.

Click the image to view the QuickTime movie. (1.2MB) [via Ananova]

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Steve Hall

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