We just caught a glimpse of Target’s new back-to-school ad. It falls under the tagline “Brave new dorm,” which made us think of Brave New World, which gave us chills, which only worsened with thoughts of Target’s size and omnipresence (New York is still slathered with Hello, Goodbuy. Why, Target, why?).
In any case, it goes without saying that Target knows how to get your head bopping. Now if only dorm rooms were actually that size.
