Tanqueray Causes Verbal Diarrhea

tanqueray_paris.jpg

So Tanqueray is out with a new W + K Amsterdam-created campaign that includes TV and outdoor and in the TV spots we see just how much goes into Tanqueray and and how all that muchness translates into the making of really good cocktails that cause tickle fights in the mouth of a man meeting an ex-girlfriend in Paris along with other friends who are too cool to visit the Eiffel Tower, the Mona Lisa or the Art du Triumph (or however you spell that) and how that’s all about resisting the simple because, well, they drank Tangueray which, for some reason, caused them to appear in a commercial that’s actually quite beautiful but just can’t stop talking about how the ingredients in Tanqueray change people’s behaviors like the guy who sneaks his way backstage and causes reviewers of advertising to write the world’s longest run on sentence just to further define the essence of the campiagn so everyone can fully understand it so that when they go to the liquor store for gin their only choice will be Tanqueray and the only thing they’ll do after drinking Tanqueray is fly to Paris and not visit the Eiffel Tower, the Mona Lisa or the Art du Triumph and, oops, we already said that but we’re running out of things to say about this commercial except to note that if they did a :60 of this commercial, we’d need to continue this article over at AdFreak, AgencySpy or Adland because we’d run out of space but oh wait that’s stupid because you can’t run out of space online because, well, it’s not like offline media which has finite printed space but that no one reads anyway because old media is dying and new new media is where it’s at which makes this entire statement moot so here we are back talking about that Tanqueray commercial that has such amazing ingredients that it makes people do strange things like visit Paris and not visit the Eiffel Tower, the Mona Lisa or the Art du Triumph and, oops, we already said that but we’re running out of things to say about this commercial except to note that…it’s time to shut the fuck up about this fucking commercial.

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Steve Hall

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