Taco Bell, Sports Illustrated Toss Aspiring Photographers a Bone

direct-daniella.jpg

Want to photograph models like Daniella Sarahyba for a living? Go for it — just not for money — courtesy of Taco Bell and Sports Illustrated. Pick the location and plan her moves based on a series of options. She’ll say things like, “Oh, are you the new photographer?” and play the spoilsport when it’s too windy.

Snap photos with your mouse and send the results to your friends, who will titter over your objective lameness.

The photo shoots are riddled with Taco Bell swag. Daniella changes into her swimsuit from behind a giant Taco Bell beach towel — and in some shots, she’s even wearing a Taco Bell bikini. Subtle, guys.

The Direct Daniella campaign was put together by DraftFCB, Orange County, and promoted at MTV.com, ESPN.com and in Taco Bell stores.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

If you can go a week without doing these 7 things, you’re more disciplined than 98% of people

If you can go a week without doing these 7 things, you’re more disciplined than 98% of people

Global English Editing

7 habits you probably don’t realize are making you lonelier as a person, says psychology

7 habits you probably don’t realize are making you lonelier as a person, says psychology

Global English Editing

10 annoying behaviors that high-quality people never tolerate

10 annoying behaviors that high-quality people never tolerate

Small Business Bonfire

8 evening habits of boomers who still look and feel 20 years younger

8 evening habits of boomers who still look and feel 20 years younger

Global English Editing

7 evening habits of people who struggle to get out of bed in the morning

7 evening habits of people who struggle to get out of bed in the morning

Hack Spirit

7 evening habits of exceptionally productive people

7 evening habits of exceptionally productive people

Parent From Heart