Sylvain Chomet Whips Pen Out for Discount Tire Spot

  • 1 min read
kwik-fit.jpg

DDB and Th1ng (“Thing One” — yeah, that was an intelligent brand move) just put together this spot for Kwik-Fit. In it, people do a conga line when Kwik-Fit announces 25 percent off for four Goodyear or Dunlop tires.

The spot was illustrated by caricaturist and Oscar nominee Sylvain Chomet. Stateside, he is probably best-known for this.

We really hope Chomet wasn’t contracted for just one price-slashing ad. It would be neat to watch more Kwik-Fit spots with this warm peculiar feel (as opposed to more cold, fatal discounts).

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Strange

Dad Uses Hot Daughter to Sell Car on eBay
Industry Events

Internet Week Summarized Infographic-Style
Industry Events

Charlotte Gets Social With SocialFresh
Opinion

Why Advertising Will Never Portray Reality
Cause

iPad Drinkspirated, Games Socialized, Honda Gets Naughty
Celebrity

Streakers Pimp Briefs, Politician Gets Clean, Naomi Campbell Sexes Up

Load more

TRENDING AROUND THE WEB

7 things in-laws do that shape a marriage more than anyone admits

7 things in-laws do that shape a marriage more than anyone admits

Hack Spirit
8 things people who are excellent listeners do that nobody ever taught them

8 things people who are excellent listeners do that nobody ever taught them

Hack Spirit
8 things people who are always early understand that late people don’t

8 things people who are always early understand that late people don’t

Hack Spirit
Sociologist Erving Goffman’s research on what he called civil inattention found that the small, wordless adjustments strangers make for each other in shared public space, stepping aside, angling a cart, holding a gap, function as a form of social coordination just as real as speech, even though nothing is ever said.

Sociologist Erving Goffman’s research on what he called civil inattention found that the small, wordless adjustments strangers make for each other in shared public space, stepping aside, angling a cart, holding a gap, function as a form of social coordination just as real as speech, even though nothing is ever said.

Global English Editing
9 things people who give excellent advice do before they say a word

9 things people who give excellent advice do before they say a word

Hack Spirit
7 signs someone grew up with very little money, even if they are comfortable now

7 signs someone grew up with very little money, even if they are comfortable now

Hack Spirit
Load more