Super Bowl Advertising Facts And Figures

  • 1 min read

Ad Age has put together a comprehensive chart containing data for 38 years of Super Bowl broadcasts. Included in the chart are prices paid for spots, broadcast network, game ratings, and cost per thousand figures which indicate the rising cost of the Super Bowl as an advertising channel. In 2004 dollars, the CPM in 1970 was $8.88. In 2004, the figure was $25.06.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Strange

Dad Uses Hot Daughter to Sell Car on eBay
Industry Events

Internet Week Summarized Infographic-Style
Industry Events

Charlotte Gets Social With SocialFresh
Opinion

Why Advertising Will Never Portray Reality
Cause

iPad Drinkspirated, Games Socialized, Honda Gets Naughty
Celebrity

Streakers Pimp Briefs, Politician Gets Clean, Naomi Campbell Sexes Up

Load more

TRENDING AROUND THE WEB

9 signs a parent-child relationship has successfully evolved into an adult friendship

9 signs a parent-child relationship has successfully evolved into an adult friendship

Hack Spirit
A study that tracked more than 5,000 people for nearly two decades found that loneliness spreads from person to person almost like a cold, reaching not just friends but friends’ friends’ friends, three degrees away from anyone they’ve actually met

A study that tracked more than 5,000 people for nearly two decades found that loneliness spreads from person to person almost like a cold, reaching not just friends but friends’ friends’ friends, three degrees away from anyone they’ve actually met

Global English Editing
Parents who respect their adult children’s partners tend to understand these 8 things

Parents who respect their adult children’s partners tend to understand these 8 things

Hack Spirit
8 quiet signs you’ve stopped living for other people and started living for yourself

8 quiet signs you’ve stopped living for other people and started living for yourself

Hack Spirit
8 things people with unusually sharp minds in old age never stopped doing, even when life got busy

8 things people with unusually sharp minds in old age never stopped doing, even when life got busy

Hack Spirit
People who keep their milestones off social media may not be guarded; they may simply prefer to share big moments directly with a few people rather than announce them to everyone at once

People who keep their milestones off social media may not be guarded; they may simply prefer to share big moments directly with a few people rather than announce them to everyone at once

Global English Editing
Load more