Sunglasses Offer Voyeurism of Sexy Axe Ads

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As AdFreak correctly correlates, this new work from Axe in Australia which reveals racy videos to those who wear special sunglasses references the world represented in the movie They Live. For the outdoor installation, passersby are given sunglasses to wear. The glasses reveal scene of a dog swimming in a room full of water, a monkey and a pair of couples getting it on.

Picture of Steve Hall

Steve Hall

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