Starbucks Does Coffee On the Roof Thing

rooftop_starbucks.jpg

Milking, but brilliantly maximizing the “Hey dude, you left your coffee on the roof of your car” scenario, Starbucks has done just that – left its coffee on the roofs of cars in San Francisco so people will go nuts trying to tell the driver – a paid Starbucks stunt marketer – he’s, yes, left his coffee on the roof of his car. Flickr member Thomas Hawk snapped a shot of one of the vehicles and recounts his being had by the stunt.

Picture of Steve Hall

Steve Hall

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