Sprint Gets on the Level with New Palm Pre Ad

sprint-twitter-jab.jpg

@emmanuelvivier of Buzz Paradise drew our glances to the first-ever Sprint ad to feature the delectable Palm Pre.

Yeah, we know how you feel about iPhone killers (death of the Storm, anyone?) but after seeing the Pre demo at CES we’re feeling optimistic about it.


The Palm Pre isn’t the only thing that makes this ad so tasty. It also marks a turning-point from Sprint’s ingratiating Dan Hesse campaign and feels less effortful, more in-touch. It feeds on our modern-day mania for absorbing as much information as possible, even down to complete banalities. (What are covert office texters texting about? Diapers, mostly.)

But you know what made this? That priceless two-second jab about Twitter, nodding to its popularity as well as to the fact a huge portion of the population still has no idea WTF it is. NICE. Oh, and because we’re just repetitive like that, see Steve’s take.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

If you remember these 10 moments from decades ago, your memory is sharper than most in their 70s

If you remember these 10 moments from decades ago, your memory is sharper than most in their 70s

Global English Editing

10 behaviors that hold unsuccessful men back from real progress

10 behaviors that hold unsuccessful men back from real progress

Global English Editing

People who feel awkward taking the last piece of food usually display these 7 behaviors, says psychology

People who feel awkward taking the last piece of food usually display these 7 behaviors, says psychology

Global English Editing

10 things women do when they’re quietly battling unhappiness

10 things women do when they’re quietly battling unhappiness

Global English Editing

If a man hasn’t matured emotionally, he’ll usually display these 10 subtle behaviors (even if he seems put-together)

If a man hasn’t matured emotionally, he’ll usually display these 10 subtle behaviors (even if he seems put-together)

Global English Editing

8 decisions people who are emotionally mature never regret making according to psychology

8 decisions people who are emotionally mature never regret making according to psychology

Global English Editing