Here’s one for you neat freaks out there and, well, for you slobs as well because, after all, you’re the ones who really need the help. For its client YES Essentials which makes stain and odor resistant, custom fit automotive floor mats, Erwin-Penland has created Splat the Mat, a site hosted by one of those annoying perfectionist neatniks who deserves what she gets: Ketchup, blueberry pie, coffee, dirt and an ice cream sundae pour all over her.
After choosing your method of splat, you are treated to a time-lapsed cleanup during which the mats is cleaned using just paper towels and water. Hmm. Maybe they should add baby puke to the list. Now that would be the true test of a mat’s cleanability. Actually, there’s a section of the site where you can “suggest a spill.”
This is one of those sites that perfectly delivers it message and does so in an interesting and amusing manner. Props to Erwin-Penland on this one.
