“I’m tired of being treated like a number…” laments NY Governor Eliot Spitzer in this print ad for Virgin Mobile in Canada.
The copy goes on to read “At Virgin Mobile, you’re more than just a number. When you call us we’ll treat you like a person, not a client. Whether you’re #9 or #900, you’ll get hooked up with somebody who’ll finally treat you just how you want to be treated.”
How very wicked. But revelations of Spitzer’s place in the queue (Client #9) at a busted prostitution service come at an opportune time for Virgin Mobile, which only revealed its preoccupation with American politics this month.
Just another instance of Virgin behaving badly.