To promote the Li Yue Long Men Young Creatives Competition, BBDO/Shanghai is using this :45 video to spread the weirdest rumour: that all its female staff members are D-cups.
Finding three young D-cups in all of Asia is a feat, which alone made the video worth watching. I also like the effect the cheesy music had on this slow exploration of the Shanghai office. It made all that leering look less … leery.
The ad concludes, “People say at BBDO Shanghai all the women staff are D cups. Attend the Li Yue Long Men Young Creatives Competition and you can get into a 4A Agency and see for yourself.”
Never mind that “thinkin’-with-little-Jimmy” nonsense. Wouldn’t it be neat if, in truth, some chest-heavy American dame was propagating this to get lecherous creative pervs to transfer to China? It’s the Pied Piper strategy! If only Mao were around to greet them all at the threshold of home.
