Snowmen Carry Message For Bank’s Environmental Car Loan

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seb_snowman.jpg

In a clever marketing effort and to encourage Swedish environmental awareness and to introduce a new loan option from financial institution SEB which promotes the purchase of environmental cars eight Scandinavian snowmen have been built in Stockholm to carry the message. The snowmen are the work of Lowe Brindfors which appears to be too busy doing client work to create their own website.

Picture of Steve Hall

Steve Hall

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