Snoop Dogg to Launch Snoop Doggs

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Adrants reader John Brock points us to Snoop Dog’s latest marketing venture: hot dogs. Yes, the one time Lee Iacocca sidekick has teamed with Platinum One Media and business partners Franco Petrucci and Jeff Earp to launch (oh, come on…do I have to tell you?) Snoop Dogs, a line of celebrity wieners. In a spark of enlightenment and wit, Snoop’s brother and manager, Bing Worthington, told the Boston Herald the hot dog market was wide open for the taking saying, “There aren’t any celebrity hot dogs out there. Who’s the competition? Ball Park?” Well yes, there aren’t any celebrity nails either but we’re not sure we want MC Hammer to come out of retirement anytime soon and bring “Hammer Time” to the nail aisle at a nearby Home Depot.

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Steve Hall

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