Second Airing of GoDaddy Spot Pulled During Super Bowl

GoDaddy CEO Bob Parsons explains on his blog why the second airing of the company’s busty-babe-in-the-courtroom spot was pulled. Apparently, uptight NFL officials saw it, confered with FOX and said “Uh, uh, that ain’t running again.” The company’s closing billboard was pulled as well. Oddly, this spot that did air struck us as more “racy” than the one that was banned prior to the game. In all, it’s just a stunt marketing strategy that worked. Everyone is talking about it and will be for a long time.

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Steve Hall

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