Scion Uses Magazines to Drive Augmented Reality Game

ar-ps-bm.jpg

ATTIK will break a new commercial for the Scion tC’s Take On the Machine campaign September 10. Until then, we have print ads in Inked, Giant Robot, Juxtapoz, XLR8R, Dsport, Modified and a few others. The print ads contain an augmented reality marker which can be used while playing the Take On the Machine game online.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

10 phrases arrogant people use without realizing how they sound to others

10 phrases arrogant people use without realizing how they sound to others

Hack Spirit

10 small habits of people who make life feel lighter for everyone around them

10 small habits of people who make life feel lighter for everyone around them

Hack Spirit

If you can do these 8 things in public without feeling uncomfortable, you have a quiet confidence many people lack

If you can do these 8 things in public without feeling uncomfortable, you have a quiet confidence many people lack

Hack Spirit

8 things genuinely interesting people do differently in ordinary conversations

8 things genuinely interesting people do differently in ordinary conversations

Hack Spirit

10 ways truly kind people show care without making a show of it

10 ways truly kind people show care without making a show of it

Hack Spirit

8 phrases genuinely confident people use when someone is being passive-aggressive

8 phrases genuinely confident people use when someone is being passive-aggressive

Hack Spirit