SalesGenie Super Bowl Ads Not So Cheesy This Year

salesgenie_ramesh.jpg

Ah yes, recall the cheesiness of last year’s Super Bowl ad for Salesgenie in which a wannabe suave, debonair dude hops out of his mid-life crisis sports car and utter, “I don’t work hard. I work smart.” Eesh. At least this year we don’t have a repeat of that debacle. But we will have cartoons. Two of them. And cheesiness works just fine in commercials.

In the first ad, a married panda bear couple is stress out because they have now customers and fear they will go out of business. Thankfully, Panda Psychic comes to the rescue and recommends Salesgenie and its 100 free leads offered new users. Love that bamboo sports car at the end.

In the second ad, a Jestons-like Mr. Spacely, Sales VP Hank Bulleymonger, berates and Indian saleman, Ramesh, for being his worst salesman. Thankfully, Google (Genie) comes to the rescue and points the under performing Ramesh to Salesgenie where, yes, he can get 100 free sales leads. Oh course, the story has a happy ending with Ramesh winning a salesman of the year award.

Still sort of cheesy but both spots are dead on message: Salesgenie will give you 100 free sales leads and improve your sales. In our eyes, Salesgenie has redeemed itself and is assured of not winning the Worst Super Bowl 200 Award of the Year. Though they might be labeled mildly racist. The ads were created in-house with the animation done by San Francosco’s Mint.

Picture of Steve Hall

Steve Hall

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