Sainsbury Bank Alleviates Boredom and Monotony

ANNABEL_STILL.jpg

Under the guise of doing a documentary about the monotony and boredom associated with carting kids around to their various events, Sainsbury Bank offers on women a wonderful reprieve in the form of a massage and a makeover. All delivered to her while she’s waiting for her children.

Doesn’t sound all that exciting but the work draws you in beautifully. Created by AMV BBDO, the work was filmed by Pretzel Films.

Picture of Steve Hall

Steve Hall

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