Robert De Niro Asks Us to Remember 9/11

take_day_to_remember.png

In an effort to get people to pause and reflect on the tragic losses of September 11, 2001, BBDO New York has created a video for the National September 11 Memorial Museum. In the video, 9/11 Memorial Board Member Robert De Niro asks people “to pause, to reflect, to explore, to learn and to honor the best in humanity.”

Viewers are urged to take a day to remember the day that changed us forever.

The multimedia campaign, which was created pro bono by BBDO New York, includes print, outdoor, digital and video advertising. TV features the voiceover of Robert De Niro, and drives people to www.911memorial.org where they can learn more.

YouTube video

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Long practice appears to reshape attention from the inside out

Long practice appears to reshape attention from the inside out

Hack Spirit

Mindfulness begins long before peace: it begins with learning to stay

Mindfulness begins long before peace: it begins with learning to stay

Hack Spirit

The fire at a Zen monastery is a reminder that Buddhist teachings are meant to be lived, not admired

The fire at a Zen monastery is a reminder that Buddhist teachings are meant to be lived, not admired

Hack Spirit

Oxford’s expanding mindfulness research reflects a deeper shift in how inner life is being understood

Oxford’s expanding mindfulness research reflects a deeper shift in how inner life is being understood

Hack Spirit

In a distracted age, learning to notice may be a form of self-protection

In a distracted age, learning to notice may be a form of self-protection

Hack Spirit

As social media’s emotional cost becomes harder to ignore, a quieter inner life is starting to look radical

As social media’s emotional cost becomes harder to ignore, a quieter inner life is starting to look radical

Hack Spirit