To promote Carson Kressley’s new Lifetime series How to Look Good Naked, 160 women will parade their way to New York’s Times Square today via taxi and subway wearing bathrobes while conspicuously carrying their bras in one hand. One assumes, they ladies won’t really be naked under their robes. One also wonders what idiot decided to stage this stunt in the middle of winter. With chilly temperatures, 360 320 (all those erect nipples distracted us from our math calculations) erect nipples are likely to knock a building or two down.
The campaign, called March of the Robes, aims to insure the show, which airs Friday at 9PM sees some eyeballs. Queer Eye For the Straight Guy was a hit. We’ll have to wait and see if Kressley can do it again.
Thanks to, Adrants reader Alex, we have a nice photo album of the ladies doing their thing. Check it out here.