River Island Asks ‘What’s So Funny A Cucumber?’

river_island_cucumber-1.jpg

Fashion brand River Island is out with yet another one of its kooky videos featuring their famed voice over guy who speaks to models as they figure out what do do with various props including a sock, a pineapple, a cucumber, a toilet seat, a lollipop and other random items.

Somehow this sells clothes.

Picture of Steve Hall

Steve Hall

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