Psyop/MassMarket and Publicis, Paris ad Fisherman gives you a big reason to go for the Lexus instead of the Renault: you could be eaten.
That awkward scenario aside, we do enjoy the ad’s whimsy and overall cinematic quality. Between overseas siblings Nissan and Renault, it’s obvious who inherited the flair.
In case you still couldn’t work out which, it’s the car that giants use for bait, not the one they use for boarding.
