Recharging Dead Voltage, Inspiring Ads, SocNet Cannibalism, Pubfatico

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– Mountain Dew brings the DEWmocracy slogan back for its new flavor, Voltage, which sadly brings to mind the vintage Volt, a green carbonated drink with a funny aftertaste. (It appeared, then disappeared, in the late ’90s.) Subsite by Tribal DDB.

– On how Kaplan and Carnival open minds.

– Word on the street is MySpace wanted Facebook way back in ’05. All ended much like a more recent unrequited love. Karma bites, bitch!

– Uh-oh: Publicis tries cobbling together some Enfatico-type thing for Carrefour. Squeeze your sphincters! This turd’s been turned before.

– On Circuit City and its approaching demise.

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Steve Hall

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