Radar Magazine Launches Second Issue and Trolls For Advertisers

Will Leitch, managing editor of Black Table interviews Maer Roshan, publisher of the new Radar Magazine. Roshan discusses the explosion of publicity surrounding the magazine’s launch, his editorial approach, where Tina went wrong with ‘Talk’, his readers, and most importantly, that Elizabeth Spiers (I now know that’s “spy-ers”, not “speers” as in Britney…sorry I had it wrong, Elizabeth) of Gawker will become a regular contributor. Now, that alone is worth reading every issue of Radar! Excerpt:

Black Table: You were recently in Milan, “trolling for advertisers,” as you said. Are you still fundraising? Who you going after? Do you have a magic number of cash you’re trying to raise? We’ve heard Harvey Weinstein is an investor. Is that true? If it is, dude, what’s with his skin?

Maer Roshan: I trolled pretty successfully, I guess. We came home with lots of new advertisers, and we’re continuing to make steady progress on fundraising as well. In our first round we raised more than $1.5 million, at a time when squeezing money out of investors was as difficult as finding a three-syllable word in Lucky. We estimate that we’ll need $10 million or so to take the magazine to profitability. It certainly won’t be easy, but our launch issue was very successful, and the economy seems finally to be going our way, and there are lots of smart people helping out and lots of interest from intriguing quarters, so I’m feeling pretty confident. But who is this Harvey you speak of?

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

What people understood in the 1960s and 70s that we’ve somehow forgotten

What people understood in the 1960s and 70s that we’ve somehow forgotten

Global English Editing

8 things boomers tried to teach us that we ignored—and now we’re learning the hard way

8 things boomers tried to teach us that we ignored—and now we’re learning the hard way

Global English Editing

10 things boomers do at restaurants without realizing how they’re perceived by others

10 things boomers do at restaurants without realizing how they’re perceived by others

Global English Editing

9 vacation destinations lower middle class families dream about that upper class people avoid completely

9 vacation destinations lower middle class families dream about that upper class people avoid completely

Global English Editing

Psychology says people who never decorate for the holidays often exhibit these 9 quiet values

Psychology says people who never decorate for the holidays often exhibit these 9 quiet values

Global English Editing

I asked 75 people in their 90s what habits they started in their 60s that they credit for their longevity, the same 6 answers kept appearing

I asked 75 people in their 90s what habits they started in their 60s that they credit for their longevity, the same 6 answers kept appearing

Global English Editing