Quarterlifer Angst, Alicia Keys, Used to Sell Deodorant

Steve Hall

Mar. 24, 2008
1 min read

Dove is using the (apparently) drama-rich life of Alicia Keys to appeal to women in their 20s. Dove Go Fresh and MTV give you “Fresh Takes,” a heavily promoted series about three girlfriends figuring shit out while looking pretty (an acquired skill).

Hrm. Think Crossroads would’ve been better received if it was less about Britney Spears and more about pastel deodorants? Somebody at Camp Dove must have thought so.

Steve Hall

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Quarterlifer Angst, Alicia Keys, Used to Sell Deodorant

Steve Hall

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TRENDING AROUND THE WEB

I drove six hours to visit my 82-year-old father and he spent the entire weekend showing me his tools — it took me until the drive home to realize he was showing me his life before it’s too late

Global English Editing

Boomers who raised families during recessions, double-digit inflation, and job instability without mental health support developed a form of stress tolerance that can’t be taught—it has to be survived, and these 7 traits prove it’s still there

Global English Editing

I’m 65 and I haven’t had a close friend in twelve years and I’m not lonely – I’m just finally honest about the fact that most friendships were performance anxiety disguised as connection

Global English Editing

Global English Editing

The loneliest people in most families aren’t the ones who left or struggled—they’re the ones who became the bank, because once you’re seen as the solution to everyone’s problems, nobody sees you as a person who might have problems of your own

Global English Editing

People who can sit in silence with another person without needing to fill the space with conversation aren’t socially awkward — they’ve reached a level of relational security where presence is enough and words are optional

Global English Editing