PR Firm Lures Survey Respondents with Striptease

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While it’s quite common for marketers to offer incentives to insure completion of a survey, the Hungarian office of PR firm Sawyer Miller has swept aside those less than motivating one dollar bill, Amazon coupon and free iTunes download offers for what really matters: a stripping hottie. Answer a question, off comes a piece of clothing. Get an answer wrong, no matter. Just keep clicking until you get the right answer and…off comes a piece of clothing. Of course, it’s less of a survey and more of a presentation as there’s only one correct answer to each question. Not that it matters but it has something to do with Hungarian economics. Have fun but turn the volume down if you’re at work lest you want co-workers to think there’s a lunchtime quickie rockin’ your cube. Thanks, Rick.

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Steve Hall

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