P&G Knows Olympians Will Always Be Kids to Their Moms

  • 1 min read
kids_pg_london_2012.jpg

Following its Cannes-winning (five Lions) Best Job ad which saluted moms and touted the brand’s sponsorship of the 2012 London Summer Olympics, P&G is out with another wonderful piece of Olympic-themed work. Created by Wieden + Kennedy, Kids envisions a world filled with child Olympic athletes. Which, to a mom, is always how they will view their fully grown Olympic athletes.

It’s not as heart string pulling as its predecessor but its equally as inspiring. And true.

Picture of Steve Hall

Steve Hall

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