As reported below, technology marketers plan to ramp up in 2003. On the publishing side, things are looking better too. In fact, publishers say that the bad times of the past 2 years really were not as bad as reported. Technology was the one category that dragged everything else down, say publishers. Yet the technology spend level is still more thean $1B and that is helping the business books stay alive and actually see business increase. [via MediaDaily News]
