Occupy Wall Street Explained by Carlos Mandelbaum

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You may remember a persona named Carlos Mandelbaum who did a series of videos entitled Carnival of Ideas. His videos touched on various topics including branding and other far reaching topics. When we viewed the recent OccupyWallStreet commercial we saw a man who looked strikingly familiar but we simply couldn’t place him. Come to find out, after receiving an email today, it was Carlos Mandelbaum, himself, who made an appearance in the OWS commercial. Or, more correctly, David Intrator, the man who created the Carlos Mandelbaum character.

Now, Intrator, a New York-based brand consultant, can be seen in a Truthdig interview in which he better defines what the Occupy Wall Street movement really is about and why it’s an inherently conservative movement.

I, for one, appreciate his succinct description of the movement.

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