Nothing Says ‘Olympics’ Like a Jumper that Screams ‘Lost Fan!’ … or Possibly ‘MANGA CHARACTER!’

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CanIHazClothez.jpg

Ontario-based HBC.com is selling some zany-looking gear for the Beijing Olympics. Loud colours and frightening patterns aside, they appear to be slathered in symbols inspired by the Dharma Initiative in ABC’s Lost.

I miss the catchy handcuff motif. What is it about Olympic sponsorship that makes creative people completely insane? (See Adidas cross-cultural flub, NYC’s 2012 Olympic logo, London’s epileptic nightmare.)

Picture of Steve Hall

Steve Hall

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