Nissan Invents New Sport to Promote New Car

qashqai.jpg

Polkadotholes tells us to promote its new hump back VW GTI-like vehicle, Qashqai, in Europe, Nissan has invented a new sport called Qashqui Car Games which looks like automotive aerobatics. On the site, there’s detailed information on the origin of the faux sport, stats on the sport’s top drivers, videos – most of which are “coming soon,” current news on the sport, swag and an as yet unactivated “stunt builder” section which, one assumes, will allow people to create their own Qashqai automotive aerial trickery. It seems engaging enough and is well put together if not a bit heavy with long page load times.

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Steve Hall

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