Nike Steals Logo From Poor London Borough

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FishNChimps has detailed the story of how Nike, apparently, stole the logo from Hackney, a poor London borough for use on its World Cup line of sportswear. Hackney, whose logo has been in place for 40 years has asked Nike to share the profits of the line with the borough to fund its schools. Hopefully, this doesn’t turn out to be yet another piece of stunt marketing.

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Steve Hall

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