Nike Gets Good, Bad and Ugly

  • 1 min read
nike_good_bad_ugly.jpg

Weiden + Kennedy has created another beautiful commercial for Nike. This one is direct by David Fincher and illustrates the glory of life’s successes and accomplishments by following the lives and differing skills of two child athletes turned NFL football players, LaDainian Tomlinson and Troy Polamalu.

Adding appropriate emotion to the commercial is a remix of Ennio Marricone’s moving L’estasi Dell’oro from the classic film The Good, The Bad and the Ugly, a film everyone should see if only for its grandiose spaghetti western cheesiness. Not to mention Clint Eastwood in his early cowboy years.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Strange

Dad Uses Hot Daughter to Sell Car on eBay
Industry Events

Internet Week Summarized Infographic-Style
Industry Events

Charlotte Gets Social With SocialFresh
Opinion

Why Advertising Will Never Portray Reality
Cause

iPad Drinkspirated, Games Socialized, Honda Gets Naughty
Celebrity

Streakers Pimp Briefs, Politician Gets Clean, Naomi Campbell Sexes Up

Load more

TRENDING AROUND THE WEB

The best communicators are not the most detailed but the most selective about which details their audience will use

The best communicators are not the most detailed but the most selective about which details their audience will use

Global English Editing
If you want to feel more loved by your children as you get older, say goodbye to these 7 behaviors

If you want to feel more loved by your children as you get older, say goodbye to these 7 behaviors

Hack Spirit
If someone secretly dislikes you, they’ll usually display these 7 subtle behaviors

If someone secretly dislikes you, they’ll usually display these 7 subtle behaviors

Hack Spirit
As AI-generated content floods search results and social feeds, a growing number of companies now exist just to certify that a human made the thing you’re looking at

As AI-generated content floods search results and social feeds, a growing number of companies now exist just to certify that a human made the thing you’re looking at

Global English Editing
Audiobook listening has grown every year for more than a decade, and the people driving it aren’t replacing reading — they’re redefining what counts as it

Audiobook listening has grown every year for more than a decade, and the people driving it aren’t replacing reading — they’re redefining what counts as it

Global English Editing
Psychology says people who reach retirement age without close friends aren’t cold or difficult, they were often the person everyone leaned on so heavily that no one thought to ask what they actually needed

Psychology says people who reach retirement age without close friends aren’t cold or difficult, they were often the person everyone leaned on so heavily that no one thought to ask what they actually needed

Global English Editing
Load more