Ugh. Watch some street hoods spray paint Zoo York’s logo on roaches, then shower them onto people in the Manhattan business district.
And here, in a concept slightly more benign, one roach calls another a “no-good cocksucking piece of shit asshole douche.”
Nice one. Gotta use it some time, possibly on one of the bustier interns. And in other news, what the fucking-fuck-FUCK?
The spots were produced by Rockhard Films for agency davidandgoliath, which wanted to imbue Zoo York with a sense of the “unbreakable.” I might not have thought “unbreakable,” but I did think “unappealing,” “uncute” and “get off my internets!!!!” I can’t remember the last time I hated an idea this much. Wait, actually yes I can.
