Working towards identifying with the few members of the male species who do actually grow up and appreciate the finer things in life, Goodby Silverstein & Partners is out with a new ad for Corona Light that takes a decidedly different approach to beer marketing.
In the ad, a man in a bar marvels at the fact he’s drinking a light beer he can actually taste, that her can hear himself think, that his shoes aren’t sticking to the floor and that’s he’s taking home that smoking hot brunette…because she’s his wife.
Yes, a grown up beer ad for grown up men. Maybe things can change.
