Canadian beer Kokanee wants Canadians to know it’s beer is brewed in Creston, British Columbia where the “glacier streams flow from snow-capped mountaintops.” They also want Canadians to know that, contrary to popular belief, Coors sold in Canada is not brewed in the Rocky Mountains as, apparently, most of the ads tout but in Etobicoke, Ontario near the Pearson International Airport, hardly the picturesque Rockies. They’ve created a simple site with postcards from each location, the ability to Google Map each location and the ubiquitous “Send to a Friend” feature.
