In a shocking development, Carl’s Jr., aka, the brand with the “that’s the just the way it is” response to people’s concern’s about it using sex to sell, has launched a new campaign that’s devoid of boobs, branded bikinis and famous socialites washing a Bentley while clad in a bikini.
Yes. There is no cleavage, no gratuitous shots of bootylicious gyrating ass and no slow motion slithering of the camera’s eye across the curvaceousness of Audrina Patridge. Nope.None whatsoever.
In this David & Goliath-created ad we have the far from bootylicious Harold, a retired ice cream man with a long history in the business of scooping ice cream. One night, Harold suddenly wakes up and realizes there’s something very different about the ice cream business. Yes, Carl’s Jr. is out with it hand-scooped Oreo Ice Cream Sandwich.
While some say it’s the biggest thing to happen to ice cream, we say go to sleep Harold. The hand scooped Oreo Cookie Ice Cream sandwich is just Carl’s Jr.’s latest flash in the pan. And you’ll soon be shoved aside in favor of some new incredibly curvaceous hottie with cavernous cleavage and an ass that has its own zip code who will ooze with sexuality like none before her. Just wait. We promise. It will happen.
