News Corp. Launches My Network TV, Will Leverage MySpace

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News Corp. which owns MySpace is launching My Network TV, a sixth television network to rise from the ashes of the WB/UPN merger. The network will offer local stations nine minute versus The CW’s three to sell locally and launch with a couple English language telenovelas. My Network TV also hopes to tap into the 50 plus million MySpace users who will, no doubt, be subjected to relentless promotion for the network.

Now if they could just do something interesting other than throw more boring TV programming choices at us. Perhaps News Corp. should talk to the owner of the domain name they will, no doubt, want to buy. Hopefully, they already have.

Picture of Steve Hall

Steve Hall

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