In perhaps some sort of inside Advertising Week joke, Rupert Mudoch-owned New York Post is running ads for Mort Zuckerman-owned New York Daily News. Perhaps one of the two lost some sort of bet while comparing who had the hottest girlfriends and wives. Or, perhaps, there’s a deal in place for one to buy the other and an over eager ad sales rep jumped the gun on accepting cross-media ads. Or, we’re just dumb and there’s a perfect good explanation for this.
