New Tween Magazine Launches

It’s Maxim for Tweens. Well, not really. There’s no cleavage and no rock stars. It’s basically a manga comic book. It is currently published in Japan with a circulation of 3.4 million. The premiere issue launched in November with a newsstand circulation of 300,000. The demographic focus of the magazine is boys age 12-17. Charter advertisers are the Cartoon Network, Konami, and 4Kids.

MediaPost: Shonen Jump Targets Teens

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Steve Hall

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